The dynamic data of the packaging industry shows that the managers of packaging and printing enterprises are facing the process of how transitioning from experience management based on market opportunities to strategic management based on customer value. For entrepreneurs in the printing and packaging industry at a special historical stage, it is possible to form a real team in the shortest time only by leading the team to participate in the implementation training, which is the key to achieving a comprehensive breakthrough in the printing and packaging industry. In this article, we talk about 10 prospects and future career plans for the packaging specialty 2023.

What Are The Prospects And Future Career Plans Of Packaging Specialty?

1. The e-commerce of packaging and printing market is taking shape

Many packaging and printing enterprises have further expanded their business market through third-party e-commerce platforms, and e-commerce has become an important information aggregation and exchange platform between enterprises.

2. Network printing mode PK traditional printing

Numerous personalized printing needs to promote the application of cloud printing technology. Compared with traditional printing methods, cloud printing can achieve personalized customization, order placement at any time, and fast delivery. Because of the use of network technology to optimize production links, reduce production costs, and effectively save paper costs for customers.

After “online printing” has become the new technological commanding point and profit growth point of the printing industry, the “cloud printing” business model has brought new changes to the printing industry along with the “cloud computing era”.

3. Micro corrugated becomes the hot spot of corrugated packaging

Online shopping has led to the rapid development of logistics. Micro corrugated packaging has been widely used by businesses because of its lightweight, low price, and good printability. Corrugating machine production has also been in short supply.

In addition to the logistics industry, because of the unique characteristics of micro-coated products, it is also favored in the food industry.

4. Enter the high-end packaging market and break the technological monopoly

The biggest advantage of aseptic packaging technology is that the original nutrition and flavor of the product are retained to the maximum extent under aseptic conditions, and the shelf life of the product is greatly extended.

There is more than one packaging material enterprise capable of producing paper-plastic aluminum composite flexible packaging. They have entered the high-end packaging market, with an annual sales volume of about 22 billion packages, breaking the monopoly of multinational companies for many years.

5. Sustainable development of green printing for energy conservation and emission reduction

Green printing is the mainstream trend in the development of the global printing industry and an important part of social progress.

The National Technical Committee for Printing Standardization has launched the formulation of green printing standards, and the Ministry of Environmental Protection has also launched the formulation of environmental protection standards for printing enterprises.

6. The transformation and upgrading of the packaging and printing industry has become the trend of enterprise development

The traditional packaging and printing industry has gradually stepped into the bottleneck in the new round of economic competition. In the face of such major problems as low industrial intensification, insufficient independent innovation, and weak development ability in emerging markets, the traditional printing industry urgently needs to adjust its product structure to meet the needs of market development, transformation and upgrading, so as to usher in new opportunities and challenges.

7. Packaging and printing enterprises are “big but not strong”

The packaging industry is “big but not strong”. The total number of packaging enterprises is 300000, of which there are only more than 20000 enterprises above the designated size, and about 90% are small and medium-sized enterprises. The unreasonable industrial structure, low product grade, and weak independent innovation ability have become the “bottleneck” and “soft rib” restricting the development of the packaging industry. The packaging and printing industry has completed the stage of quantitative change, and strengthening the brand will be the main theme of industrial development.

8. Digital printing process will become a compulsory course for enterprises

Digital process is the production process that printing and packaging enterprises must gradually establish and standardize. Through the establishment of a digital process, the direct connection of data, printing production management, remote proofing, and sample signing between the printing factory and customers can be realized, and a fast and effective management process can be established.

9. Product design and services need to be further strengthened

For packaging and printing enterprises, they should pay attention to the R&D and marketing of their own products. Product innovation also includes the innovation of service models. Packaging printing will be developed from printing to product packaging design. Packaging printing enterprises will gradually shift from undertaking packaging printing to providing comprehensive packaging solutions.

The copyright of product design has become a hot spot for printing enterprises to track, that is, whoever owns the copyright of product packaging design determines the printing right of packaging products.

10. Simple packaging guides the concept of environmental protection

The simple packaging concept restricts the expansion of the printing market. With the enhancement of people’s awareness of environmental protection, simple packaging has impacted the packaging and printing industry. Simple packaging conforms to the concept of environmental protection, and the printing and packaging market is restricted. Printing enterprises involved in the production of luxury box packaging should carefully adjust their business structure.